March of the Small Distributors
Money is seeking content and outlets at Millenium Films and ContentFilm. Seeking to bolster his production slate, Avi Lerner entered Millenium Films into a five picture production deal with Steven Haft's Haft Entertainment. The deal will focus on $15 to $45 million films that will be secured with foreign sales from Millenium's Nu Image (see Variety).
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ContentFilm, coming off a balked merger with First Look Media, has struck a deal with DVD distributor Image Entertainment to co-produce up to four theatrical films per year. Produced under a new joint label, Image will distribute the films for domestic home entertainment and Content International will handle international sales. ContentFilm, a conglomeration of the former Winchester, Cobalt Media and ContentFilm outfits, was likely looking to bolster its ability to independently finance films by securing distribution into the lucrative DVD marketplace (see Variety).
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