Animators in Play

According to The Hollywood Reporter, Bob Iger, speaking up more and more every day in his bid to replace Eisner, addressing a group of UK broadcasting executives advised that a deal with Pixar is not likely in the cards for Disney (see article).

"Deals like this have a certain longevity or life span," Iger said. "When Pixar started, it needed the might of the Walt Disney Co. in terms of marketing clout and distribution clout and money just to pay for those films. As it grew, it weaned itself from its need for Disney. It now sees itself as able to pretty much go out on its own, not needing funding or marketing support."

It's an interesting concept that Pixar can stand on its own. While it is incredibly successful at the movies it makes -- buzz on The Incredibles and its trailer is good -- Pixar can only manage a limited number of releases. Given its production timelines and manpower needs, it still hasn't delivered more than one title a year. Of course, each title has grossed several hundred million at both the box office and home entertainment window and the merchandising tie-ins enviable. So the question next is where will Pixar go? Much like Fox working hard to keep Star Wars for the distribution fee, these animated gems will definitely drive its distribution partner's bottom line.

Let the games begin.